Ph.D. Candidate in Marketing (Consumer Behavior)
Ph.D. Candidate in Marketing (Consumer Behavior)
I am a Ph.D. candidate at the Kellogg School of Management at Northwestern University and will be on the job market in Fall 2024.
My name is pronounced as suh-young, where suh is like su in summer.
Research Interests 🔍
Research Interests 🔍
Word of mouth
Technology in marketing (AI-generated media)
Luxury consumption
Education 🎓
Education 🎓
Ph.D. in Marketing (Consumer Behavior) | Northwestern University, Evanston, IL, USA | 2025 (expected)
M.S. in Marketing (Consumer Behavior) | Northwestern University, Evanston, IL, USA | 2021
MSc in Industrial/Organizational and Business Psychology | University College London, London, UK | 2017
B.A. in Psychology, minor in Legal Studies | Northwestern University, Evanston, IL, USA | 2016